The client wanted to focus on the modern design of the space and concept, as a whole, by opting for some state-of-the-art displays that would make the menu, and the daily/weekly offers and promotions more conspicuous. Thus, the key-areas for placing the displays were: the cashiers and the shop windows.

The 3 displays placed near the windows feature high brightness, which makes them visible also during the night. They give a fresh, elegant and modern flavor to the entire space. The 6 displays near the cashier provide as well a comfortable visual access.

PROS

• Opting for digital technology instead of traditional displays has enhanced and boosted the modern design of the restaurant;
• The high brightness of the displays allows for content reading from afar and clear viewing of brightly colored images;
• The dynamic display and professional images of products and daily/weekly offers positively capture attention;
• Through digital signage, the content can remotely managed and updated any time;
• The slightly reclined angle in which the displays are placed near the cashiers enables the content viewing;
• Placing the displays towards the street area may attract new potential customers.

CONS

• None